Visualeader helps build China’s caviar experience center, lighting up a new chapter in cultural tourism for the characteristic town

Recently, CCTV-13 reported on the new Chinese specialty – the Sichuan Caviar Experience Center. This “Most Fresh Check-In Point” located along National Road 318 is now a standout part of the construction of the caviar-themed characteristic town. Visualeader, with its advanced LED display technology, has injected strong impetus into the construction of the characteristic town, assisting in the creation of the Light and Shadow Caviar Experience Center and the Bamboo Sea Fishing Village Museum, and opening a new chapter in digital cultural tourism and immersive experience-based cultural tourism.

In the Light and Shadow Caviar Experience Center and the Bamboo Sea Fishing Village Museum, Visualeader has invested over 400 square meters and 37 LED screens of various shapes. Each screen plays its own role, jointly creating an extremely attractive immersive interactive space. The central speaker screen focuses on telling the story of sturgeon caviar, from the growth process of sturgeon to the secrets of caviar production, presenting it in a detailed and engaging manner, allowing visitors to gain a deep understanding of the legend behind this delicacy. The pillar screens, on the other hand, transport visitors into the idyllic setting of the Bamboo Sea Fishing Village in Sichuan, vividly showcasing the lush greenery of the bamboo forest and the serene tranquility of the fishing village, making visitors feel as if they were there in person.

The curved screen focuses on the must-drive journey along National Highway G318, with the magnificent scenery and unique local customs along the highway scrolling on the screen, evoking the travel aspirations of tourists and allowing them to more intuitively feel the charm of this highway. The large, medium and small circular screens and the arch screens become a paradise for tourists to interact. The interesting interactive design enables tourists to have fun while playing and deepen their impression of caviar culture and local characteristics.

The tunnel screen, on the other hand, brings a stunning immersive experience. It vividly simulates the living environment of sturgeon in water. When tourists step into it, they feel as if they are in the clear water bottom, swimming with the sturgeon. This immersive feeling is unforgettable.

Visualeader’s LED display screens, with their diverse designs and rich functions, perfectly integrate digital technology with cultural and tourism experiences. Not only do they make the Caviar Town more attractive, but they also explore a new path for the development of digital cultural tourism and immersive experience-based cultural tourism, allowing more people to feel the unique charm of the town through their experiences.